Use Case

Account Scoring & Segmentation in Pigment

Set your team up for success by assigning the right accounts to the right territories.
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Account scoring and segmentation doesn’t have to be painful
Knowing which accounts and geographies to prioritize is not only key to maximize revenue, but also to keep your sales force engaged with a clear path to achieving their targets. 



But this process can be biased - based on assumptions rather than data. Usually, this happens because of.
Manual account reviews, with priorities communicated too late into the fiscal year
Use of historical segmentation and scoring, ignoring past performance and the reality of the market
Lack of equal opportunity for sales reps to hit their targets, resulting in churn

Ensure your attention is exactly where it should be

Watch the 2 minute demo below to see how to manage account scoring and segmentation in Pigment.
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AI

Make it seamless

Define automatic segmentation and scoring based on specific criteria and different scenarios (e.g., company size, number of FTE, revenue, or a combination of multiple criteria).
scenarios

Explore any possibility

Need to make a change to your segments or territories? Slice and dice the data to see what would make the most sense for your organization and easily integrate changes in your plan.
plan

Put resources to work where they matter most

Integrate with your sales capacity and quota plans, get more visibility into your priority accounts, and identify opportunities.

Key features for effective Account Scoring & Segmentation

import

Automated data import

Collect accurate data from your systems (CRM, ERP, HRIS, ATS…) in real time to avoid time-consuming tasks and data import errors.

List of business softwares integrated with Pigment on a blue background
Coworkers collaborating in a modern office
scenarios

Scenario planning on the fly

Run your best case, baseline and other scenarios, and easily generate variance analyses.

mapping

Flexible mapping

Easily update and adjust your mapping to adapt to your organization’s reality.

Segmenting UI in Pigment
"Amazing experience using Pigment for our internal process and annual planning needs. The system is easy to use, adapts to our organization's needs and the product continues to innovate."
IT Services · 30B+ USD
"Good experience implementing the tool, very strong user interface making it easy and fun to use. Stakeholders have been impressed by the look & feel which helped rolling it out to a broad audience."
Consumer Goods · 3B-10B USD
"Its ease of use, advanced analytics and collaboration capabilities make it a valuable asset for any organization looking to improve its performance and achieve its goals."
Finance · 500M-1B USD
"Futuristic planning and modelling platform. Provides excellent user experience, is highly adaptable, sleek , and saves us a TON of time. Could not imagine forecasting without it."
IT Services · 250M-500M USD
"Pigment is a very user friendly tool. It really is capable of doing magic in terms of financial planning."
Software · 3B-10B USD
"Pigment has become an invaluable tool in our organisation, both for actual margins analytics and scenario modeling."
Retail · 50M-250M USD
"We now have a collaborative tool to better steer our budget and be more efficient during forecasting period... We have onboarded many stakeholders and receive very positive feedbacks."
Services · 50M-250M USD

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Get a clear view of your sales capacity to allocate and optimize resources with efficiency.
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Sales Forecasting

Align strategy to execution and improve your sales forecasting process.
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Frequently Asked Questions

How can Pigment help with account scoring and segmentation?

Pigment provides tools for automatic segmentation and scoring based on specific criteria and scenarios. This allows you to easily manage and prioritize accounts, ensuring that your sales performance efforts are focused on the most valuable opportunities.

What are the benefits of using Pigment for sales territory mapping?

Using Pigment for sales territory mapping ensures that the right accounts are assigned to the right territories. This optimizes your sales efforts, improves territory management, and helps your team achieve their targets more efficiently.

Can Pigment integrate with existing CRM systems for account segmentation?

Yes, Pigment can integrate with existing CRM systems, allowing you to seamlessly incorporate account data and enhance your segmentation process. This integration ensures that your segmentation is based on the most up-to-date and comprehensive account information.

What types of scenarios can Pigment’s account scoring handle?

Pigment’s account scoring can handle a variety of scenarios, including different market conditions, company growth stages, and changes in strategic priorities. This flexibility allows you to adapt your scoring criteria as your business needs evolve.

What role does data visualization play in Pigment’s account segmentation tools?

Data visualization plays a crucial role in Pigment’s account segmentation tools by providing clear and actionable insights. Visual dashboards help you understand account distribution, identify trends, and make informed decisions.

See Pigment in action

Pigment is built to be flexible, with more use cases than we can list here. Sign up for a demo with our team to explore what you could achieve.

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